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Personal Data Categories maintained n conjunction with W3C DPV




OpenConsent - Privacy Broadcasting
CATEGORIES OF PERSONAL DATA


Categories of Personal Data for Privacy, Security and Identity


Introduction

Categories of personal data, has been a long standing work item developed and progressed in the Kantara Initiative; CISWG, it was an appendix in the v9.3 of the Consent Receipt Specification and has since moved from the specification to the CISWG, and worked on in with the W3C DPV 

The work originally started as a list for CR v 0.05 and was contributed to by Richard Beaumont. The WG iterated on this list, then found the work from  Jason Cronk, JDIAPP Fellow of Information Privacy, which provided a much improved  version to which this set is based on. 


Inferred Data


Category Name

Description

Examples

Interest

Data about a consumer's interests based on the subject matter consumed via media content.

links clicked, hit counts, who you follow, time spent on page

Intent

Data about a person whose actions express intent to purchase a specific product or service.

site searches, marketing engagement, support engagement, content downloaded, purchases

Personality

Data about a person whose actions indicate a certain disposition or personality.

word usage, username choice, avatar choice, demeanour, attitude


Notes: Derived data are properties that are automatically calculated and set on a document during a session save. An example of derived data is the size of some (e.g. binary) property of a node. Such derived data might have to be stored on the node itself. 

Historical


Category Name

Description

Examples

Life History

Data about an individual's personal history

Events that happened in a person's life, either to them or just around them which might have influenced them (WWII, 9/11)

Internal


Category Name

Description

Examples

Belief

Data about
what a person believes

Religious beliefs, philosophical beliefs, thoughts

Knowledge

What a person knows

what they know and don't know, what someone thinks

Preference

Data about an individual's preferences or interests

Opinions, intentions, interests, favorite foods, colors, likes, dislikes, music

External


Category Name

Description

Examples

Identifying

Data data that uniquely or semi-uniquely identifies a specific individual

name, user-name, unique identifier, government issued identification, picture, biometric data,

Authentication:

Data used to authenticate an individual with something they know

Passwords, PIN, mother's maiden name

Ethnicity

Data that describes an individual's origins and lineage

race, national or ethnic origin, languages spoken, dialects, accents

Sexual

Data that describes an individual's sexual life

gender identity, preferences, proclivities, fetishes, history, etc

Behavioral

Data that describes an individual's behaviour or activity, on-line or of

browsing behaviour, call logs, links clicked, demeanor, attitude

Demographic

Data that describes an individual's characteristics shared with others

age ranges, physical traits, income brackets, geographic

Medical and Health

Data that describes an individual's health, medical conditions or health care

physical and mental health, drug test results, disabilities, family or individual health history, health records, blood type, DNA code, prescriptions

Physical Characteristic

data that describes an individual's physical characteristics

height, weight, age, hair color, skin tone, tattoos, gender, piercings


Financial


Category Name

Description

Examples

Account

Data that identifies an individual's financial account

credit card number, bank account

Ownership

Data about things an individual has owned, rented, borrowed, possessed

cars, houses, apartments, personal possession

Transactional

Data about an individual's purchasing, spending or income

purchases, sales, credit, іncome, loan records, transactions, taxes, purchases and spending habits

Credit

Data about an individual's reputation with regards to money

credit records, credit worthiness, credit standing, credit capacity

Tracking


Category Name

Description

Examples

Computer Device

Data about a device that an individual uses for personal use (even part-time or with others)

IP address, Mac address, browser fingerprint

Contact

Data that provides a mechanism for contacting an individual

email address, physical address, telephone number

Location

Data about an individual's location

country, GPS coordinates, room number




Social


Category Name

Description

Examples

Professional

Data about an individual's educational or professional career

Job titles, salary, work history, school attended, еmployee files, employment history, evaluations, references, interviews, certifications, disciplinary action

Criminal

Data about an individual's criminal activity

convictions, charges, pardons

Public Life

Data about an individual's public life

character, general reputation, social status, marital status, religion, political affiliations, interactions, communications meta-dat

Family

Data about an individual's family and relationships

family structure, siblings, offspring, marriages, divorces, relationships

Social Network

Data about an individual's friends or social connections

friends, connections, acquaintances, associations, group membership

Communication

Data communicated from or to an individual

Telephone recordings, voice mail, email


All the files needed to construct a graphic for Categories of personal data



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